If you’ve been watching the real estate signs in Valley Ranch lately, you’ve probably noticed a few things:
🏡 Homes going up for sale… and then staying there.
❌ Listings that get pulled off the market.
🪧 “For Sale” signs that never become “Sold.”

So when I helped a client successfully sell their home in this environment, it wasn’t because the home was wildly unique – it wasn’t. It sold because we had a plan. And we stuck to it.

Between January and July in Valley Ranch:

• Over 50 homes are currently still active on the market
• 34 homes successfully sold
• But 40 listings expired or were cancelled

That means nearly more homes failed to sell than those that did.
And these weren’t distressed or deeply flawed properties – many of them were great homes priced similarly to the ones that did sell.

So what made the difference?

Strategy. Marketing. Follow-through.

In this market, simply putting a “For Sale” sign in the yard and uploading your listing to the MLS doesn’t cut it. Today’s buyers are discerning – they’re comparing homes online, visiting builder communities, and responding only to listings that feel compelling and look professionally marketed.

If a home doesn’t make a strong first impression, or if it’s not actively being positioned to compete – it’s risk becoming just another “cancelled” stat.

The home I just sold wasn’t staged by a designer or newly renovated. But what it had was:

• 💅 Staging Consultation to ensure the home was photo and video ready
• 📸 High-quality photography and compelling listing copy
• 🎥 High-quality listing video that was pushed across several platforms
• 📣 Consistent, multi-platform marketing – including paid social, email campaigns, agent networking events, postcards and open house events
• 📊 A pricing strategy based on real-time buyer demand and builder competition
• 🤝 Clear communication with my sellers and flexibility to adjust as needed

In short? We didn’t just list the home. We worked the listing.

🚨 The Truth About Today’s Market

Many Valley Ranch sellers think they can list their home “as-is,” set a high price, and wait.
That might have worked in 2021. But in 2025?

Not anymore.

Buyers have more options – including new construction with incentives – and they’re choosier. Homes that sit too long without a compelling presentation and marketing plan end up expired, cancelled, or reduced. So if you’re looking to sell your home in the near future, don’t wait until it’s time to list to start planning. Let’s talk strategy now – so you can be one of the homes that sells, not one that sits.

👋 I’m Not Just Your Realtor, I’m Your Neighbor

I live here in Valley Ranch. I care about our community. And I want sellers here to thrive.

📲 Ready to Chat?

[Click here] to schedule your free listing consultation.
Let’s get your home sold – the right way.